Continental beauties are the stuff of myth. They possess an ephemeral excitement that defies moment. With great jawline and piercing sight, northeast continental females have a mesmerizing charm that leaves enthusiasts awestruck https://www.teenvogue.com/story/best-love-songs-of-all-time.
From timeless beauties quite as Melina Mercouri and Maria Callas to modern stunners like Elisabeth Moss and Ellie Kravitz, Europe has a reputation for producing beautiful girls. But what is it about continental beauty that makes them but alluring? Is it their wealthy history and proud lifestyle? Or is it their innate healthy beauty?
The answer to these questions could include great implications for the luxury business. As the world’s luxury designers struggle to make a profit in clothing, they’re looking to boost sales and profitability by expanding into beauty. According to a Mckinsey report, fragrance and cosmetics are a “flagship” organization that can drive progress in many other categories for comfort brands.
But the method is not without threats. The congested category can be difficult to break. And the divisions of a brand often do n’t speak to each other, making it difficult to create integrated marketing and communications campaigns.
The circumstance of Burberry, which took its attractiveness enterprise in- residence under former Ceo Angela Ahrendts womenandtravel.net/belgian-women in 2013, offers a cautionary tale. The decision to terminate the bank’s registration partnership with Interparfums Sa, which held the certificate for its Montblanc and Van Cleef & Arpels shampoos, sent shares of the company tumbling 9.4 percent on Sept. 6. Kering’s obtain of Creed at a 14- periods revenue two in October likewise made investors sit up and take notice.